Athletes + High Performers

Performance Coaching with James

You already know how to work hard. At this level, more information is rarely the missing ingredient.

James helps athletes strengthen the mental side of performance: confidence, focus, identity, resilience, emotional control and the ability to recover quickly when the moment does not go according to plan.

James Braxton Powell

The Work

The part of performance nobody sees on film.

Confidence

Belief that holds up when the last rep, at-bat or possession did not go your way.

Focus

Attention that stays on the next play instead of the last one.

Identity

Knowing who you are when performance is not there to tell you.

Resilience

Bouncing back on a timeline measured in seconds, not weeks.

Emotional control

Staying usable to yourself and your team when pressure spikes.

Recovery

Resetting quickly when the moment does not go according to plan.

James Braxton Powell speaking

Who It Is For

Serious athletes and the people around them.

  • College and professional athletes carrying real expectation.
  • High school athletes in a recruiting or transition season.
  • Athletes returning from injury or a loss of confidence.
  • High performers outside of sport whose pressure has started to cost them consistency.

Start Here

Email James directly.

Tell him who you are, what you play, where you are in your season and what you want to get better at. Availability for private performance coaching is limited.